How we rate
We built this directory to answer one question honestly: which med spas are actually worth your time? Here’s exactly how we rank them — and what we do and don’t take money for.
Rating and review volume, together
A raw star average is easy to game. A brand-new spa with three glowing reviews can post a “perfect 5.0,” while a neighborhood institution with 500 reviews sits at 4.9. The second one has earned far more trust — so it should rank higher.
So we don’t sort on the star average alone. We use a weighted rating that combines each spa’s score with how many people have reviewed it. A spa needs a real body of reviews — roughly 30 — before its own average fully carries its rank; below that, we hold it closer to the pack rather than let a handful of reviews vault it to the top.
The result, in one line: a 4.9 from 500 reviews outranks a perfect score from 10. Earned volume wins.
The Top 10 can’t be bought
Every locality page leads with a Top 10, ranked purely by that weighted score. Nothing else touches it — not payment, not “Featured” status, not whether a business has claimed its listing. Tier never affects the Top 10. If a free, unclaimed spa is the best-rated in town, it sits at #1, full stop.
Featured listings — paid, and always labeled
We do sell one thing: Featured placement. A verified business can pay to appear at the top of a treatment list (for example, “Botox in Leesburg”) and to unlock an enhanced profile and direct leads. Every Featured listing is clearly labeled as paid placement — on the row, every time.
Here’s the line we hold: payment can move a listing up a category list; it can never change a spa’s rating, and it can never buy a spot in the Top 10. Ratings and the Top 10 are computed the same way for every business, paid or not. If you only trust the Top 10, you’ll never see a dollar’s worth of influence in it.
Where the numbers come from
Ratings, review counts, contact details, and services come from public sources — primarily Google. Listings are refreshed periodically, and each spa’s rating reflects our most recent update. We summarize the themes of reviews in our own words; we never republish anyone’s review text verbatim.
When a spa is part of a chain
Where a spa is part of a larger chain or franchise, we mark it. That’s information, not judgment — it just helps you tell an independent, owner-run practice from a national brand at a glance.
See something wrong?
If a detail is out of date, or you own a business and want to correct or claim its listing, claim it here — verified owners’ updates take priority.